Arise My Africa Beverages
End-to-end brand, packaging, and advertising for a kombucha drinks range.
- Client
- Arise My Africa (Melinda Group)
- Industry
- Beverages
- Year
- 2019
In collaboration with Campus Concepts
Arise My Africa is a kombucha and herbal drinks brand from Limpopo Province, South Africa. We developed the brand end to end, from the bird logo and identity to packaging for the kombucha and moringa range, then ran the advertising across launch posters, large-format store branding, billboards, and a full social and influencer campaign under the line Drink Better. The work covered graphic design, branding, art direction, and copywriting.
What we did
- 01 Brand identity
- 02 Packaging design
- 03 Launch and seasonal campaigns
- 04 Large-format and billboard advertising
- 05 Social and influencer campaigns
What it delivered
- A distinctive brand identity
- Packaging across the product range
- A campaign that ran from shelf to billboard
- A coordinated social and influencer push
Tools used
The work
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